After 60 years selling its products in multibrand retailers, Primícia started its expansion through franchisees in 2012 in which the company opened 10 stores to test the operation through franchising system and adapt to the market. In 2013 it opened five new operations and expects to open new 21 stores in 2014. With this model, Primícia is testing new retail formats to improve sales of bags and luggage to its consumers.
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Bags and Luggage, Jewellery, Watches, Writing Instruments.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Personal Accessories market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Summary 1 Primícia SA Indústria e Comércio: Key Facts
Summary 2 Primícia SA Indústria e Comércio: Competitive Position 2013
Please fill out the form. Our executive will get back to you within 24 hours.
If above report doesn't have the business information suitable for your business, we can provide custom research that would be lucrative for your business or enhance your profession. We leverage most comprehensive, affordable, high-quality custom research which will match exact topic & specifications of your choice.
Please visit Custom Research page to make an enquiry.