2014 was a challenging year for Esmaltec. In this year, Brazil witnessed a significant reduction in consumption of large appliances, especially cookers, which is the core business of the company. As the macroeconomic scenario in the country does not shows signals of recovery, Esmaltec is expected to focus on increasing penetration in areas where it has weaker presence, such as the south and southeast regions. This will be done through investments in eco-efficient, attractive and innovative...
Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Major Appliances, Small Appliances.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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* Get a detailed picture of the Consumer Appliances market;
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* Use five-year forecasts to assess how the market is predicted to develop.
Summary 1 Esmaltec SA: Key Facts
Summary 2 Esmaltec SA: Operational Indicators
Summary 3 Esmaltec SA: Production Statistics 2014
Summary 4 Esmaltec SA: Competitive Position 2014
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