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The Future of the Male Toiletries Market in Brazil to 2018

Published OnOct, 2014
Pages56
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Cement: 2014 Market Review and Forecast
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Product Synopsis

The Future of the Male Toiletries Market in Brazil to 2018 is the result of Canadean’s extensive market research. The report presents detailed analysis on the Male Toiletries consumption trends in Brazil, historic and forecast Male Toiletries consumption volumes and values at market and category level, brand share and distribution channel data. This report brings together Canadean Intelligence's research, modeling and analysis expertise in order to develop uniquely detailed market data. This allows domestic and foreign companies to identify the market dynamics to account for Male Toiletries sales overall and to know which categories and segments are showing growth in the coming years.

Introduction and Landscape

Why was the report written?
• This report provides authoritative and granular data on the Male Toiletries market in Brazil and, in doing so fills the gaps in marketers’ understanding of trends and the components of change behind them.

• Based upon extensive primary and secondary research to provide comprehensive and granular data, this report allows marketers to confidently update their strategic and tactical plans.

• Marketers need data on volume and value changes, brand dynamics and distribution trends in order to effectively plan strategies.

What are the key drivers behind recent market changes?
This report examines the components of change in the market by looking at historic and future growth patterns, including the effects of consumers’ behavior on total volumes, values, brands selected and types of product chosen.

What makes this report unique and essential to read?
The report provides the latest, detailed data on dynamics in Brazil Male Toiletries market, providing marketers with the essential data to understand their own, and their competitors’ position in the market and the information to accurately identify where to compete in the future.

Key Features and Benefits

Detailed category coverage is provided, covering four product segments that include: Aftershaves & Colognes, Men's Disposable Razors & Blades, Post-shave Cosmetics - Men's, Pre-Shave Cosmetics - Men's.

Detailed product sales segmentation (for both volumes and values) is provided, including brand data, and sales by distribution channel, at the product category level.

Future forecasts allow marketers to understand the future pattern of market trends from winners and losers to category dynamics and thereby quickly and easily identify the key areas in which they want to compete in the future.

Table of Contents

1 Introduction
1.1 What is this Report About?
1.2 Definitions
1.2.1 This report provides 2013 actual sales; while forecasts are provided for 2014 – 2018
1.2.2 Category Definitions
1.2.3 Distribution Channel Definitions
1.2.4 Volume Units and Aggregations
1.2.5 CAGR Definition and Calculation
1.2.6 Graphical representation of Brands
1.2.7 Exchange Rates
1.2.8 Methodology Summary
2 Brazil Male Toiletries Market Analysis, 2008–18
2.1 Male Toiletries Value Analysis, 2008–18
2.1.1 Overall Male Toiletries Market Value, 2008–18
2.1.2 Male Toiletries Market Value by Category, 2008–18
2.1.3 Market Growth Dynamics by Value – Male Toiletries, 2008–18
2.2 Male Toiletries Volume Analysis, 2008–18
2.2.1 Overall Male Toiletries Market Volume, 2008–18
2.2.2 Per-Capita Consumption - Male Toiletries, 2008–18
2.2.3 Male Toiletries Market Volume by Category, 2008–18
2.2.4 Market Growth Dynamics by Volume – Male Toiletries, 2008–18
3 Brazil Aftershaves & Colognes Market Analysis, 2008–18
3.1 Aftershaves & Colognes Value Analysis, 2008–18
3.1.1 Aftershaves & Colognes Market by Value, 2008–18
3.1.2 Average Consumer Price/Unit – Aftershaves & Colognes, 2008–18
3.2 Aftershaves & Colognes Volume Analysis, 2008–18
3.2.1 Aftershaves & Colognes Market by Volume, 2008–18
3.3 Market Growth Dynamics – Aftershaves & Colognes, 2008–18
3.3.1 Aftershaves & Colognes Market Growth Dynamics by Value, 2008–18
3.3.2 Aftershaves & Colognes Market Growth Dynamics by Volume, 2008–18
3.4 Aftershaves & Colognes Brand Analysis, 2010–13
3.5 Aftershaves & Colognes Distribution Channel Analysis, 2010–13
4 Brazil Men’s Disposable Razors & Blades Market Analysis, 2008–18
4.1 Men’s Disposable Razors & Blades Value Analysis, 2008–18
4.1.1 Men’s Disposable Razors & Blades Market by Value, 2008–18
4.1.2 Average Consumer Price/Unit – Men’s Disposable Razors & Blades, 2008–18
4.2 Men’s Disposable Razors & Blades Volume Analysis, 2008–18
4.2.1 Men’s Disposable Razors & Blades Market by Volume, 2008–18
4.3 Market Growth Dynamics – Men’s Disposable Razors & Blades, 2008–18
4.3.1 Men’s Disposable Razors & Blades Market Growth Dynamics by Value, 2008–18
4.3.2 Men’s Disposable Razors & Blades Market Growth Dynamics by Volume, 2008–18
4.4 Men’s Disposable Razors & Blades Brand Analysis, 2010–13
4.5 Men’s Disposable Razors & Blades Distribution Channel Analysis, 2010–13
5 Brazil Men’s Post-shave Cosmetics Market Analysis, 2008–18
5.1 Men’s Post-shave Cosmetics Value Analysis, 2008–18
5.1.1 Men’s Post-shave Cosmetics Market by Value, 2008–18
5.1.2 Average Consumer Price/Unit – Men’s Post-shave Cosmetics, 2008–18
5.2 Men’s Post-shave Cosmetics Volume Analysis, 2008–18
5.2.1 Men’s Post-shave Cosmetics Market by Volume, 2008–18
5.3 Market Growth Dynamics – Men’s Post-shave Cosmetics, 2008–18
5.3.1 Men’s Post-shave Cosmetics Market Growth Dynamics by Value, 2008–18
5.3.2 Men’s Post-shave Cosmetics Market Growth Dynamics by Volume, 2008–18
5.4 Men’s Post-shave Cosmetics Brand Analysis, 2010–13
5.5 Men’s Post-shave Cosmetics Distribution Channel Analysis, 2010–13
6 Brazil Men’s Pre-Shave Cosmetics Market Analysis, 2008–18
6.1 Men’s Pre-Shave Cosmetics Value Analysis, 2008–18
6.1.1 Men’s Pre-Shave Cosmetics Market by Value, 2008–18
6.1.2 Average Consumer Price/Unit – Men’s Pre-Shave Cosmetics, 2008–18
6.2 Men’s Pre-Shave Cosmetics Volume Analysis, 2008–18
6.2.1 Men’s Pre-Shave Cosmetics Market by Volume, 2008–18
6.3 Market Growth Dynamics – Men’s Pre-Shave Cosmetics, 2008–18
6.3.1 Men’s Pre-Shave Cosmetics Market Growth Dynamics by Value, 2008–18
6.3.2 Men’s Pre-Shave Cosmetics Market Growth Dynamics by Volume, 2008–18
6.4 Men’s Pre-Shave Cosmetics Brand Analysis, 2010–13
6.5 Men’s Pre-Shave Cosmetics Distribution Channel Analysis, 2010–13
7 Appendix
7.1 About Canadean
7.2 Disclaimer

List of Tables

Table 1: Category Definitions - Male Toiletries Market
Table 2: Distribution Channel Definitions - Male Toiletries Market
Table 3: Volume Units for Male Toiletries Market
Table 4: Brazil Exchange Rate BRL – USD (Annual Average), 2008 – 2013
Table 5: Brazil Exchange Rate BRL – USD (Annual Average), 2014 – 2018 Forecast
Table 6: Brazil Male Toiletries Market Value (BRL m) and Growth (Y-o-Y), 2008–18
Table 7: Brazil Male Toiletries Market Value (USD m) and Growth (Y-o-Y), 2008–18
Table 8: Brazil Male Toiletries Market Value (BRL m) by Category, 2008–13
Table 9: Brazil Male Toiletries Market Value (BRL m) by Category, 2013–18
Table 10: Brazil Male Toiletries Market Value (USD m) by Category, 2008–13
Table 11: Brazil Male Toiletries Market Value (USD m) by Category, 2013–18
Table 12: Brazil Male Toiletries Market Dynamics: past and future growth rates (2008–13 & 2013–18) and market size (2008, 2013 & 2018), by Category, by Value (BRL m)
Table 13: Brazil Male Toiletries Market Volume (Units m) and Growth (Y-o-Y), 2008–18
Table 14: Brazil Per-capita Male Toiletries Consumption (Unit/head & Y-o-Y growth), 2008–18
Table 15: Brazil Male Toiletries Market Volume (Units m) by Category, 2008–13
Table 16: Brazil Male Toiletries Market Volume (Units m) by Category, 2013–18
Table 17: Brazil Male Toiletries Market Dynamics: past and future growth rates (2008–13 & 2013–18) and market size (2008, 2013 & 2018), by Category, by volume (Units m)
Table 18: Brazil Aftershaves & Colognes Market Value (BRL m) and Growth (Y-o-Y), 2008–18
Table 19: Brazil Aftershaves & Colognes Market Value (USD m) and Growth (Y-o-Y), 2008–18
Table 20: Brazil Aftershaves & Colognes Average Consumer Price (BRL) and Growth (Y-o-Y), 2008–18
Table 21: Brazil Aftershaves & Colognes Market Volume (Units m) and Growth (Y-o-Y), 2008–18
Table 22: Brazil Aftershaves & Colognes Market Dynamics: past and future growth rates (2008–13 & 2013–18) and market size (2008, 2013 & 2018), by Value (BRL m), by Segments
Table 23: Brazil Aftershaves & Colognes Market Dynamics: past and future growth rates (2008–13 & 2013–18) and market size (2008, 2013 & 2018), by Volume (Units m), by Segments
Table 24: Brazil Aftershaves & Colognes Market Value by Brands (BRL m), 2010–13
Table 25: Brazil Aftershaves & Colognes Market Value by Brands (USD m), 2010–13
Table 26: Brazil Aftershaves & Colognes Market Value by Distribution Channel (BRL m), 2010–13
Table 27: Brazil Aftershaves & Colognes Market Value by Distribution Channel (USD m), 2010–13
Table 28: Brazil Men’s Disposable Razors & Blades Market Value (BRL m) and Growth (Y-o-Y), 2008–18
Table 29: Brazil Men’s Disposable Razors & Blades Market Value (USD m) and Growth (Y-o-Y), 2008–18
Table 30: Brazil Men’s Disposable Razors & Blades Average Consumer Price (BRL) and Growth (Y-o-Y), 2008–18
Table 31: Brazil Men’s Disposable Razors & Blades Market Volume (Units m) and Growth (Y-o-Y), 2008–18
Table 32: Brazil Men’s Disposable Razors & Blades Market Dynamics: past and future growth rates (2008–13 & 2013–18) and market size (2008, 2013 & 2018), by Value (BRL m), by Segments
Table 33: Brazil Men’s Disposable Razors & Blades Market Dynamics: past and future growth rates (2008–13 & 2013–18) and market size (2008, 2013 & 2018), by Volume (Units m), by Segments
Table 34: Brazil Men’s Disposable Razors & Blades Market Value by Brands (BRL m), 2010–13
Table 35: Brazil Men’s Disposable Razors & Blades Market Value by Brands (USD m), 2010–13
Table 36: Brazil Men’s Disposable Razors & Blades Market Value by Distribution Channel (BRL m), 2010–13
Table 37: Brazil Men’s Disposable Razors & Blades Market Value by Distribution Channel (USD m), 2010–13
Table 38: Brazil Men’s Post-shave Cosmetics Market Value (BRL m) and Growth (Y-o-Y), 2008–18
Table 39: Brazil Men’s Post-shave Cosmetics Market Value (USD m) and Growth (Y-o-Y), 2008–18
Table 40: Brazil Men’s Post-shave Cosmetics Average Consumer Price (BRL) and Growth (Y-o-Y), 2008–18
Table 41: Brazil Men’s Post-shave Cosmetics Market Volume (Units m) and Growth (Y-o-Y), 2008–18
Table 42: Brazil Men’s Post-shave Cosmetics Market Dynamics: past and future growth rates (2008–13 & 2013–18) and market size (2008, 2013 & 2018), by Value (BRL m), by Segments
Table 43: Brazil Men’s Post-shave Cosmetics Market Dynamics: past and future growth rates (2008–13 & 2013–18) and market size (2008, 2013 & 2018), by Volume (Units m), by Segments
Table 44: Brazil Men’s Post-shave Cosmetics Market Value by Brands (BRL m), 2010–13
Table 45: Brazil Men’s Post-shave Cosmetics Market Value by Brands (USD m), 2010–13
Table 46: Brazil Men’s Post-shave Cosmetics Market Value by Distribution Channel (BRL m), 2010–13
Table 47: Brazil Men’s Post-shave Cosmetics Market Value by Distribution Channel (USD m), 2010–13
Table 48: Brazil Men’s Pre-Shave Cosmetics Market Value (BRL m) and Growth (Y-o-Y), 2008–18
Table 49: Brazil Men’s Pre-Shave Cosmetics Market Value (USD m) and Growth (Y-o-Y), 2008–18
Table 50: Brazil Men’s Pre-Shave Cosmetics Average Consumer Price (BRL) and Growth (Y-o-Y), 2008–18
Table 51: Brazil Men’s Pre-Shave Cosmetics Market Volume (Units m) and Growth (Y-o-Y), 2008–18
Table 52: Brazil Men’s Pre-Shave Cosmetics Market Dynamics: past and future growth rates (2008–13 & 2013–18) and market size (2008, 2013 & 2018), by Value (BRL m), by Segments
Table 53: Brazil Men’s Pre-Shave Cosmetics Market Dynamics: past and future growth rates (2008–13 & 2013–18) and market size (2008, 2013 & 2018), by Volume (Units m), by Segments
Table 54: Brazil Men’s Pre-Shave Cosmetics Market Value by Brands (BRL m), 2010–13
Table 55: Brazil Men’s Pre-Shave Cosmetics Market Value by Brands (USD m), 2010–13
Table 56: Brazil Men’s Pre-Shave Cosmetics Market Value by Distribution Channel (BRL m), 2010–13
Table 57: Brazil Men’s Pre-Shave Cosmetics Market Value by Distribution Channel (USD m), 2010–13

List of Figures

Figure 1: Brazil Male Toiletries Market Value (BRL m) and Growth (Y-o-Y), 2008–18
Figure 2: Brazil Male Toiletries Market Value (BRL m) by Category, 2008–18
Figure 3: Brazil Male Toiletries Market Dynamics, by Category, by Market Value, 2008–18
Figure 4: Brazil Male Toiletries Market Volume (Units m) and Growth (Y-o-Y), 2008–18
Figure 5: Brazil Per-Capita Male Toiletries Consumption (Unit/head & Y-o-Y growth), 2008–18
Figure 6: Brazil Male Toiletries Market Volume (Units m) by Category, 2008–18
Figure 7: Brazil Male Toiletries Market Dynamics, by Category, by Market Volume 2008–18
Figure 8: Brazil Aftershaves & Colognes Market Value (BRL m) and Growth (Y-o-Y), 2008–18
Figure 9: Brazil Aftershaves & Colognes Average Consumer Price (BRL) and Growth (Y-o-Y), 2008–18
Figure 10: Brazil Aftershaves & Colognes Market Volume (Units m) and Growth (Y-o-Y), 2008–18
Figure 11: Brazil Aftershaves & Colognes Market Growth Dynamics by Value, 2008–18
Figure 12: Brazil Aftershaves & Colognes Market Growth Dynamics by Volume, 2008–18
Figure 13: Brazil Aftershaves & Colognes Market Value by Brands (BRL m), 2010–13
Figure 14: Brazil Aftershaves & Colognes Market Value by Distribution Channel (BRL m), 2010–13
Figure 15: Brazil Men’s Disposable Razors & Blades Market Value (BRL m) and Growth (Y-o-Y), 2008–18
Figure 16: Brazil Men’s Disposable Razors & Blades Average Consumer Price (BRL) and Growth (Y-o-Y), 2008–18
Figure 17: Brazil Men’s Disposable Razors & Blades Market Volume (Units m) and Growth (Y-o-Y), 2008–18
Figure 18: Brazil Men’s Disposable Razors & Blades Market Growth Dynamics by Value, 2008–18
Figure 19: Brazil Men’s Disposable Razors & Blades Market Growth Dynamics by Volume, 2008–18
Figure 20: Brazil Men’s Disposable Razors & Blades Market Value by Brands (BRL m), 2010–13
Figure 21: Brazil Men’s Disposable Razors & Blades Market Value by Distribution Channel (BRL m), 2010–13
Figure 22: Brazil Men’s Post-shave Cosmetics Market Value (BRL m) and Growth (Y-o-Y), 2008–18
Figure 23: Brazil Men’s Post-shave Cosmetics Average Consumer Price (BRL) and Growth (Y-o-Y), 2008–18
Figure 24: Brazil Men’s Post-shave Cosmetics Market Volume (Units m) and Growth (Y-o-Y), 2008–18
Figure 25: Brazil Men’s Post-shave Cosmetics Market Growth Dynamics by Value, 2008–18
Figure 26: Brazil Men’s Post-shave Cosmetics Market Growth Dynamics by Volume, 2008–18
Figure 27: Brazil Men’s Post-shave Cosmetics Market Value by Brands (BRL m), 2010–13
Figure 28: Brazil Men’s Post-shave Cosmetics Market Value by Distribution Channel (BRL m), 2010–13
Figure 29: Brazil Men’s Pre-Shave Cosmetics Market Value (BRL m) and Growth (Y-o-Y), 2008–18
Figure 30: Brazil Men’s Pre-Shave Cosmetics Average Consumer Price (BRL) and Growth (Y-o-Y), 2008–18
Figure 31: Brazil Men’s Pre-Shave Cosmetics Market Volume (Units m) and Growth (Y-o-Y), 2008–18
Figure 32: Brazil Men’s Pre-Shave Cosmetics Market Growth Dynamics by Value, 2008–18
Figure 33: Brazil Men’s Pre-Shave Cosmetics Market Growth Dynamics by Volume, 2008–18
Figure 34: Brazil Men’s Pre-Shave Cosmetics Market Value by Brands (BRL m), 2010–13
Figure 35: Brazil Men’s Pre-Shave Cosmetics Market Value by Distribution Channel (BRL m), 2010–13
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