Subway registered an increased value share within chained consumer foodservice in 2013, up by one percentage point compared with the previous year. The key reasons behind the good performance of this brand both in 2013 as well as during the review period stemmed from outlet expansion through new franchise stores, marketing campaigns and the affordable prices of combinations within its menu offering.
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Consumer Foodservice by Location, Consumer Foodservice by Type.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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* Get a detailed picture of the Consumer Foodservice market;
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Summary 1 Subway Systems do Brasil Ltda: Key Facts
Summary 2 Subway Systems do Brasil Ltda: Competitive Position 2013
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