»    »  Grupo Tecnol SA in Eyewear (Brazil)

Grupo Tecnol SA in Eyewear (Brazil)

Published OnOct, 2014
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After the recent acquisition of Grupo Tecnol by the Luxottica Group, the company maintained Grupo Tecnol’s investment in the licensed production of mid-priced brands, while Luxottica Group focused on premium and super premium brands. This positioning is intended to target mainly low-income and middle-income consumers. The greatest challenge currently faced by Grupo Tecnol is set to remain the competition it faces from products imported from China, which are usually cheaper than those produced...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Contact Lenses, Spectacles.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Eyewear market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Strategic Direction
Key Facts
Summary 1 Grupo Tecnol SA: Key Facts
Company Background
Competitive Positioning
Summary 2 Grupo Tecnol SA Competitive Position 2013

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Contact Lenses, Spectacles. Data coverage:

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