Sports nutrition recorded current value growth of 9% in 2016, reaching sales of R$793 million. Growth in the category slowdown in 2016 as a current value CAGR of 14% was recorded over the entire review period and this was mainly due to the economic crisis in Brazil, with high inflation and elevated unemployment rates negatively impacting sales of many products. Many consumers are switching to economy brands or reducing their consumption of various sports nutrition products in an effort to save m...
Sports Nutrition in Brazil report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. Forecasts to 2020 illustrate how the market is set to change.
Product coverage: Sports Non-Protein Products, Sports Protein Products.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Sports Nutrition market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the markets major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
SPORTS NUTRITION IN BRAZIL
Table 1 Sales of Sports Nutrition by Category: Value 2011-2016
Table 2 Sales of Sports Nutrition by Category: % Value Growth 2011-2016
Table 3 NBO Company Shares of Sports Nutrition: % Value 2012-2016
Table 4 LBN Brand Shares of Sports Nutrition: % Value 2013-2016
Table 5 Forecast Sales of Sports Nutrition by Category: Value 2016-2021
Table 6 Forecast Sales of Sports Nutrition by Category: % Value Growth 2016-2021
Economic Slowdown Persists, Affecting Non-priority Categories More Intensely
Increasing Acceptance of Self-medication/self-care Due To Broadened Accessibility
Aggressive Pricing of Private Label Products Threatens the Competitiveness of Manufacturers
Sports Nutrition Manufacturers Expand Their Portfolios and Invest in Segmentation
Consumer Health Is Expected To Grow at A Slower Pace Over the Forecast Period
Key Trends and Developments
OTC Performs Relative Well During the Economic Slowdown As Growth Rates Slow
Health and Wellness Trend Dips As Prioritisation of Spending Negative Influences Sales of Vitamins and Dietary Supplements
Affordability Gains More Importance in the Strategies of Manufacturers
Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2011-2016
Table 8 Life Expectancy at Birth 2011-2016
Table 9 Sales of Consumer Health by Category: Value 2011-2016
Table 10 Sales of Consumer Health by Category: % Value Growth 2011-2016
Table 11 NBO Company Shares of Consumer Health: % Value 2012-2016
Table 12 LBN Brand Shares of Consumer Health: % Value 2013-2016
Table 13 Distribution of Consumer Health by Format: % Value 2011-2016
Table 14 Distribution of Consumer Health by Format and Category: % Value 2016
Table 15 Forecast Sales of Consumer Health by Category: Value 2016-2021
Table 16 Forecast Sales of Consumer Health by Category: % Value Growth 2016-2021
OTC Registration and Classification
Vitamins and Dietary Supplements Registration and Classification
Self-medication/self-care and Preventive Medicine
Summary 1 Research Sources
Brazil Sports Drinks Category Profile - 2015
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